Guides, research, and data-driven strategies to help your brand
get recommended by ChatGPT, Perplexity, and AI search engines.
Oleksii SamoilenkoHead of GEO Strategy at CGS GrowthThere's a checklist, and it has exactly seven items: structured data, answer-first content, entity authority, LLM crawlability, digital PR, cross-platform consistency, citation measurement. Nail all seven and LLMs start mentioning you. Miss a couple and you're furniture in the room nobody looks at.
GEO Strategy
Oleksii SamoilenkoBuyers now ask ChatGPT, Perplexity, and Gemini for recommendations before they click a single blue link. Google’s own AI Overviews sit above organic results for a growing share of queries. And with that shift comes a spending question most marketing teams haven’t answered yet: do I need extra budget for GEO, or can my existing SEO spend cover it?
Oct 16, 2026
GEO StrategyOleksii SamoilenkoPlenty of legal cases now start with a chatbot. A Houston driver who scrapes another car on the freeway, say, might type "do I need a lawyer?" into ChatGPT before bed. The answer often comes with two or three local firm names. Generative engine optimization (GEO) for law firms in 2026 is the work that gets your firm onto that short list.
Oct 5, 2026
AI SearchOleksii SamoilenkoAI in healthcare SEO is how you get your practice mentioned when a patient asks ChatGPT or Google's AI where to go for help. Many of these conversations happen before a patient has decided to book anything. In KFF's early 2026 poll, 41% of people who asked a chatbot about their health were checking whether a visit was necessary.
Sep 29, 2026
GEO StrategyOleksii SamoilenkoSomeone's basement is flooding on a Sunday night. They open ChatGPT and type "best emergency plumber near me open right now." Back comes a paragraph with three names, a line about each, and nothing else to scroll through. If your business is not one of those three names, that customer calls someone else without ever knowing you were an option.
Sep 25, 2026
GEO StrategyOleksii SamoilenkoA shopper asking ChatGPT for trail running shoes under $150 gets back a paragraph with three or four brands in it, maybe a fifth if they ask for a follow-up. That paragraph is the shortlist now. If your store is missing from it, the shopper never reaches the stage where your Google ranking would have mattered.
Sep 22, 2026Get a free GEO audit and discover how your brand performs
across ChatGPT, Perplexity, and AI search engines.
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